The Origin of the Music Video and its Contemporary Purpose

"How did the music video originate and what is its contemporary purpose?"

Many people argue that the music video first came about in 1975 with the release of Queen's Bohemian Rhapsody, as it was the first successful music video to ever be aired on MTV. However others say that the concept of them music video originated years before in the 1920's when artists would perform with a projection of a video that links to the theme of their song. At this time however, the record labels and production companies obviously didn't have the advanced technology we do today to create almost a blockbuster video such as T.G.I.F by Katy Perry of As Long As You Love Me by Justin Bieber. They also didn't have the concepts and elements that we use in our modern day music videos, because at the time they would have just been experiementing with them and use it as a bonus to the artists performance, whereas today it is used to promote and even establish artists. In contemporary music videos, the artisits, especially the females are much more sexualised due to the culture evoloving and allowing this to happen.The equipment and technology has obviously developed throughout the years, as the ideas that are added into different genres of music videos have evolved and will continue to in the future.